Every eCommerce business is completely unique, and so are your bookkeeping needs. Punch Financial has proven experience helping eCommerce startups scale up safely.

Every eCommerce business is unique, and so are your bookkeeping needs. The categories of products you sell, the average cost of goods sold, inventory management, operating expenses, vendors, and many other factors all influence how complex your bookkeeping needs to be. As your business is growing, it helps to leverage an bookkeeping firm with proven experience helping eCommerce startups scale up safely.

Enter Punch Financial. We work with dozens of young eCommerce businesses like yours, and all clients gain the expertise of a CFO consultant, dedicated bookkeeper, and dedicated accountant at a monthly fee that is a fraction of the cost of an in-house team. Our team will set you on the path to true profitability by reducing your costs and helping you safely grow. 

We do more than just your day-to-day bookkeeping and bookkeeping services. You benefit from our existing tech stack, and we’ll modernize your bookkeeping systems and time tracking processes, providing rolling strategic forecasts, and develop a real-time financial insights dashboard to help your business grow and thrive in an already crowded marketplace.

Our experience of working with one of the hottest online retail brands and why gross margin can fuel your growth.

Hype & Vice is one of the fastest-growing online retail brands, specializing in sports apparel for college students.

As we say to all of our clients, the only way to grow a healthy business is to focus on healthy gross margins. Nothing can be more important in an apparel company where manufacturing costs are critical to your success. Our target gross margin (blended works for us) must be north of 60% for most companies. If their margins are lower, we will continue to challenge the management team to focus on ways that will improve those margins. It can be with finding other manufacturers, materials, or operational efficiencies. The key is growing to a critical inflection point so that companies benefit from economies of scale.

In Hype & Vice, immediately after completing the Y Combinator accelerator, the team was flush with investment cash but was struggling to figure out the most cost-efficient approach to fueling their growth. Punch worked with the team in all aspects of a blended gross margin, cost reduction, and marketing spend.
“Punch was instrumental in putting the proper cost management infrastructure into our operations. The Hype & Vice team quickly understood the importance of cost management and healthy gross margins.”
Kimberly Robles – Founder & CEO, Hype & Vice

Our eCommerce Bookkeeping Services

eCommerce Bookkeeping Services

  • Double-Entry Bookkeeping
  • Accounts Payable
  • Accounts Receivable
  • Bank Reconciliations
  • Payroll Services
  • Bill Payments
  • International Contractor Payments

eCommerce Bookkeeping Services

  • Accrual Bookkeeping 
  • Monthly and Quarterly Close
  • Client Invoicing
  • Cash Flow Management
  • Journal Entry Processing
  • GAAP Bookkeeping Standards
  • Tax Preparation

eCommerce CFO Consulting

  • Bookkeeping Software Implementation
  • Streamlining Bookkeeping Processes
  • Cash Flow Projections
  • Financial Statements
  • Financial Forecasting
  • Improving Gross Margin
  • Managing Capital Structure
  • Scaling Agency Profitability 
  • Creating Interactive Financial Dashboards
  • Risk and Exposure Management
  • Development of Internal Controls
  • Legal Advice

Partner with only the very best

Get the best tools in the industry to save you both time and money.


Count On Punch To Treat Your Business As If It Were Our Own

Everyone says they’re a strategic partner, but Punch proves it. We’ve provided hundreds of small businesses just like yours with reliable and innovative bookkeeping and financial services. Get proven financial and business expertise to guide you on your business journey, no matter how crazy it may be.

When you partner with Punch, you get financial professionals with years of experience helping companies just like yours with real-world business and financial suggestions and options. But the beauty of the Punch team is that you get this expertise at a fraction of the cost of building your own in-house team.

If we didn’t meet or exceed customer expectations with our forward-thinking expertise, we wouldn’t be in business today.

Let's have a quick, no frills chat to discuss how we can help you.